Covid-19: This Diwali in the United Arab Emirates, confectionery e-store – News
“Only a small group of shoppers will be allowed in-store at any given time and masks and gloves are mandatory”
Diwali celebrations remain incomplete without tons of candy, dried fruit, and salty snacks. This Diwali, candy vendors are encouraging expats and citizens to buy boxes of mithai (Indian sweets) online to minimize physical contact amid the Covid-19 pandemic.
Major candy vendors, such as Chappan Bhog and Bikanervala, have registered with grocery store aggregators and set up their own online shopping portals to make candy selling seamless during the holiday season. Diwali is a very busy time for confectionery as the halwais (confectioners) produce between 4000 and 7000 kg of sweets during the holiday season.
The famous Chappan Bhog candy distributor offers personalized boxes and redemption options to its online shoppers. Gaurav Verma, CEO of parent company The Royal Orchard Group of Restaurants, told the Khaleej Times: “We have our own online platform. https://order.chatfood.io/chhappan-bhog-sweets-gifting/pickup and we have started partnerships with delivery companies to deliver sweets all over the UAE, especially to people in areas like Al Ain or Ruwais. “
Additionally, in-store shoppers can choose their candy from the comfort of their car, scan a QR code and have their candy delivered while they stay in their vehicle, Verma said. He explained, “We are also limiting our sugar production to 60-70 varieties to make the process smoother. This year Diwali falls on a Saturday, which is a weekend, so we are expecting a large number of buyers.
Chappan Bhog has also set up several satellite kitchens and many staff have been deployed there to wrap and deliver the sweets to those who buy them online. “The most popular sweets at this time are without a doubt motichoor laddoo and kaju katli. I expect these to have a huge demand, ”Verma added. Only a small batch of buyers will be allowed in-store at any given time and masks and gloves are mandatory, he said.
Pankaj Agarwal, Director of Bikanervala, said: “We encourage our customers to connect. We have had the service for a while. However, he became much more active during the Covid-19 pandemic. We’ve partnered with major delivery partners and grocery aggregators like El Grocer and Noon Now. We encourage online shopping to avoid rush to store. Temperature checks and social distancing standards will also be monitored, he stressed.